Restaurants start selling surprise boxes with unsold food

A new sales format has emerged at Ukrainian establishments — “surprise boxes” containing unsold food. The concept is simple: customers do not know in advance what will be inside, but they receive dishes, baked goods, and desserts at a reduced price.

As the organisers note, the cost of the box is fixed, but the value of the products inside is always higher. This allows restaurants to minimise food waste, while buyers get quality food at a bargain price.

How does it work?

Establishments pack into boxes those dishes that were not sold during the day but remain fresh and fit for consumption. Customers buy such sets “blind”, without knowing their exact contents.

For example, one of the presented options is a box from Ponchyk Boy, which costs 99 UAH, whereas the actual value of its contents reaches 337 UAH.