YouTube to allow virtual makeup try-on

New technologies are developing rapidly and gaining increasing popularity. This demand is driving major companies and corporations to offer consumers new features. Recently, the launch of an application for women was announced, which will allow users to try on makeup using virtual reality technology.

What is required

To do this, it is sufficient to have an internet connection and a monitor that provides a realistic image. Such equipment is widely available in the online store Stylus. You can find detailed specifications of the equipment via the link to the manufacturer's website, which contains all information about a specific device model.

The quality of the monitor determines the image; whether a person will see the picture in the colours intended or in a distorted form. If shades are not transmitted correctly, testing makeup becomes significantly more difficult.

Additionally, a front-facing camera is required to capture the user's facial image.

Program features

Special augmented reality filters are used to apply virtual makeup. Similar tools have been used on Instagram for a long time to enhance appearance and conceal flaws.

At present, the new feature is in the testing phase and can only be accessed through specific media networks. A full version is expected to appear within the next few months. Several major cosmetic brands have already signed agreements with Google. Their products will form the basis of the new feature. In other words, users will be able to select shades from specific brands. The actual products can subsequently be purchased in specialised online stores or retail chains.

According to statistical data, at least 30% of female users on the platform have shown interest in the application.

High demand may be driven by the opportunity to save money. A woman can avoid spending on decorative cosmetics until she sees what results they can produce, at least virtually.

However, it is important to understand that the software does not reflect the product's texture or scent. Furthermore, the filters cannot guarantee the correct application of cosmetics.

Also, as mentioned earlier, shades on the monitor may differ from the actual colours of the products. Only a good, modern display can solve this problem.