Who is Rostyslav Potapenko — Viktoria Bakalova's fiancé
In September 2026, Viktoria Bakalova became engaged to entrepreneur Rostyslav Potapenko, known in the affiliate industry under the pseudonym LEGENDA. According to public profiles, the couple has been in a relationship for about five years.
Potapenko was born on 22 April 1997 in Lviv. His main business is related to traffic arbitrage, affiliate marketing, and media buying.
Business in affiliate marketing
Potapenko's public profiles link him to CPA Home, LEGENDS, and TrafficKings. These projects work with various verticals, including betting, gambling, finance, and nutra. Traffic sources mentioned include Facebook Ads, TikTok, Telegram Ads, YouTube, and other advertising platforms.
According to industry resources, Potapenko began working in traffic arbitrage and developing his own teams in 2019. A separate direction became a network of Telegram channels: public materials mention over 300 channels with a combined audience of approximately 7 million subscribers.
In one interview, Potapenko spoke about his income, arbitrage, and work with advertising traffic. The financial figures he stated are his own estimate and are not confirmed by an independent financial audit.
TFB Events and joint business with Bakalova
In 2025, Potapenko, together with Viktoria Bakalova and Danylo Kuranda, became a co-founder of TFB Events — an agency specialising in events for the affiliate community.
Thus, the relationship between Potapenko and Bakalova is connected not only to their personal lives: they also have a joint business project.
Other assets
Public profiles also link Potapenko to the restaurant project Salalat and the cleaning company "Chystota". According to industry publications, he joined these directions in 2022.
In September 2024, media reported that Potapenko purchased a McLaren 570S Coupé. The car's value was estimated at approximately $250,000 in publications.
In 2026, publications also appeared about the Volya Resort project, where Potapenko is named as one of the founders. However, information about the ownership structure and his share in this project should be verified against official registration data.
What is known about his business profile
Thus, Rostyslav Potapenko is publicly positioned primarily as an entrepreneur from the affiliate industry. His main directions mentioned in open sources are media buying, traffic arbitrage, partner marketing, Telegram media, event business, and offline projects.
However, data on income, asset value, and specific investment projects circulated in the media or by market participants themselves do not always have independent documentary confirmation.
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